3. Pay Per Click
PPC or Pay Per Click is the most feasible choice for Small Business owners who want instant Leads or Sales for their Business. The only time it takes is the time needed to set up the account. Once your PPC Ad account is set up, you are all set to rock-and-roll!
Google has reserved certain spots for PPC Ads, as you can see from the image below. The ones marked in Red are PPC Results, and the ones in Blue are Organic Results.
Fun Fact – PPC Ads are always advertised on the top, above the organic listings
With SEO, you gradually climb up the Rankings for your Keywords from Page X to Page 1 to the Top of Organic Listings, but with PPC, you always get the #1, #2, #3, or #4 position on Page 1 if your account is optimised correctly.
WHAT ARE THE CHARGES?
As the name suggests, you will only be charged when someone clicks on your AD. And you are always in control of the crucial factors like Cost Per Click, Location Targeting, and the Budget.
HOW DOES IT WORK?
- Users types in a Search Query on google.co.uk
- User sees your Ad, clicks on it, and visits your Website (You are charged here)
- User takes your desired action on the Website (Lead or Purchase)
Contact Us Now For Best PPC Services And Packages Perfectly Suitable For Small Businesses